From the surface of the sun to the depths of the ocean floor, the National Oceanic and Atmospheric Administration (NOAA), part of the Department of Commerce, works to keep citizens informed about the changing environment around them. Our vast network of radars, satellites, buoys, ships, aircraft, tide gauges, and supercomputers keeps tabs on the condition of our planetâ€™s health and provides critical data that are used to predict changes in climate, weather, oceans, and coastlines. As we continue to witness changes on this dynamic planet we call home, the demand for NOAAâ€™s data is only increasing.
Quite simply, NOAA is the quintessential big data agency. Each day, NOAA collects, analyzes, and generates over 20 terabytes of data â€“ twice the amount of data than what is in the United States Library of Congressâ€™ entire printed collection. However, only a small percentage is easily accessible to the public.
NOAA is not the only Commerce agency with a treasure trove of valuable information. The economic and demographic statistics from the Census Bureau, for example, inform business decisions every day. According to a 2013 McKinsey Global Institute Report, open data could add more than $3 trillion in total value annually to the education, transportation, consumer products, electricity, oil and gas, health care, and consumer finance sectors worldwide. That is why U.S. Secretary of Commerce Penny Pritzker has made unleashing the power of Commerce data one of the top priorities of the Departmentâ€™s â€śOpen for Business Agenda.â€ť
Imagine the economic potential if more of these data could be released. Trillions more bytes of data from NOAA could help existing businesses, start-up companies, and even non-governmental organizations develop new and innovative products â€“ products that might help us better understand our planet and keep communities, businesses, and ecosystems resilient from extreme events.
It is a challenge that will take creative and unconventional thinking, and it is something we canâ€™t tackle alone.