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Blog Category: Dr. Cody Friesen

Guest blog post: Developing Foreign Business is Easier than You Think

Portrait of Friesen

Guest blog post by Dr. Cody Friesen, founder and president of Fluidic Energy, an associate professor at Arizona State University and a member of the U.S. Manufacturing Council.

As the founder of Fluidic Energy and a member of the Department of Commerce’s Manufacturing Council, I’m always mindful of the state of the economy. It’s impossible not to notice the beneficial impact of trade, and the importance of manufacturing, to the continued growth of U.S. exports.

The Manufacturing Council exists to advise Commerce leadership on the best policies to support manufacturing and U.S. exports.As great as exporting sounds in theory, the barriers to exporting can seem high to many small or medium-sized companies, but that’s really not the case.

I had the privilege of joining Acting Secretary of Commerce Rebecca Blank and 19 other American companies on a trade mission to Latin America, discussing infrastructure development in the region.

We were able to meet one-on-one with government officials and foreign company executives who will be shaping the growing infrastructure of these growing economies. We made crucial contacts and learned the critical facts in each country that will help us to maximize the opportunities for our company in the region.

The Department of Commerce was instrumental in pulling together the meetings most meaningful to Fluidic. The Gold Key Matching Service and the local International Trade Administration staff, especially the U.S. Commercial Service personnel, in each country made it possible to rapidly assess potential business opportunities.