On Thursday, U.S. Secretary of Commerce Penny Pritzker visited DODOcase, a San Francisco-based manufacturer of high-quality cases for electronics like tablets and smart phones. During her tour of the company’s manufacturing facility, Secretary Pritzker met with company executives and spoke with other San Francisco area business leaders and policymakers about the importance of trade and exports to businesses' ability to grow and hire.
DODOcase CEO and founder Craig Dalton lead the tour with Secretary Pritzker. During the tour Secretary Prtizker met with DODOcase staff and talked to many of them as they designed iPad and tablet cases.
Dalton launched DODOcase in 2010 after seeing a need to keep the art of bookbinding alive by adapting it to the world of digital devices. DODOcases and sleeves are handmade in San Francisco. When the company opened its doors in April 2010 - the same day iPad was released in the United States - they only had two employees. Today, their workforce has grown to 22 workers and they ship their products all around the world. From day one, 30 percent of DODOcase's business has been to customers overseas, which means that, from the start, exports have been part of the company's business model and success.
Also joining Secretary Pritzker for the tour, were several San Francisco business community leaders including John Dannerbeck, the President of Anchor Brewing. Anchor Brewing is a brewery and distillery on San Francisco’s Pontero Hill. Today the company sends its fourteen products to several markets around the world. While not a traditional export product, craft beer export volume increased by 49 percent in 2013, representing 282,526 barrels and an estimated at $73 million, according to data from the American Brewers Association. Secretary Pritzker also met with Kate Sofis, Executive Director of SFMade. SFMade is a non-profit organization that works to support the manufacturing sector in San Francisco, sustain companies producing locally-made products, encourage entrepreneurship and innovation, and creates employment opportunities for a diverse local workforce in the Bay Area. The San Francisco metropolitan area is the 10th largest export market in the country, with merchandise exports totaling $25.3 billion in 2013 and more than 802,000 California jobs are supported by exports.
Last week, the Department of Commerce announced that 2014 was another record year for export growth. The U.S. exported $2.35 trillion of goods and service last year. Today, exports support 11 million jobs in the U.S. and pay up to 18 percent more than jobs not related to exports.
Yet with 95 percent of the world’s consumers living outside U.S. borders, the prosperity of American businesses and workers is directly tied to their ability to reach new markets and new customers. That is why President Obama has made increased trade a key focus on his plan to create sustainable economic growth for American workers, and is pushing for trade promotion legislation as well as the completion of new, high-standard trade agreements that uphold our values and open new markets to American goods and services– including the Trans-Pacific Partnership.